This
article quickly covers a few easy ways to advertise your website for
free and will do this for you in rapid fire turn around time if you put
them to use effectively.
So if you've got BIG ambitions, but a very small budget, read on as we get to work!
Press Releases are Priceless
If you aren't writing press releases, you are leaving a ton of free publicity on the table on a daily basis.
What do YOU have going on that worthy of submitting a free press release?
Anything you want.
Most online directories that accept free submissions WILL reprint your release if you have something topical to say, and the EASIEST way to do that is simply tie something you are doing with a newsworthy event. How about a Halloween oriented promotion?
Or a McCain/Obama debate deal? Who cares - if you can say something entertaining, and incorporate your own personality with a promotion, you WILL get good coverage via a free press release. e.g http://www.ibosocial.com/Ayojideonline or http://apsense.cc/fcbb16
(and great search engine placement to boot if you use your keywords well!)
Article Marketing is Easy Advertising for Years To Come
Researching keywords
It is very important to know which keywords would aid you in your quest and prove to be the most effective ones. Researching keywords is not as difficult as it earlier used to be.
If the title of this article says Free Targeted Traffic then I won't tell you about word tracker (paid keyword researcher tool) instead I would like to talk about free options.
use Google Adwords Tool (https://adwords.google.com/select/KeywordToolExternal), a nifty tool that lets you see how many people search for your keyword on a monthly basis.
Another tool can be found at http://www.spacky.com. Dumb name... really but an awesome tool (somehow their slogan says the same).
The spacky tool lets you see how many people search for a particular keyword on Yahoo, Google or Microsoft Network.
If this tool is used in conjunction with the Google Adwords Tool, you have your keyword research done.
Creating an effective article title
After you have researched your keywords, you need to form an effective catchy title which would include the keywords.
Make sure you don't get over enthusiastic and create an all keyword title.
Try to be rational in your approach.
Writing your article
This is the most important aspect of the traffic building process, so you would need to be very careful on this.
So, you have the right keywords, you have the right title and now it's time to write the right article.
To write an effective article, make sure what your title says is reflected in your article, make sure you cover all your primary keywords and try to add related ones too.
This would ensure you pass Google's Latent Semantic Indexing (LSI) technology.
Now, the most important thing you should keep in mind is that you need to be very professional while writing your article.
Try to write in a way that is easily understood by readers and would influence them into clicking your link whilst trying to maintain the quality of writing.
You need to actually guide them about the title you have prepared rather than keeping just selling in mind. If you are successful with this, 90% of your job is done.
Submitting your article
Be warned about automated submission tools. These tools would provide a dirty way for you to provide your article to thousands of article directory based websites but it won't give you the natural credibility of creating your own account and submitting manually.
You get the picture - create an author account, select proper category for your article, paste your article and submit it - totally manually.
If you have an account you can always return back and submit more articles.
This would give you more credibility through the website's perspective as well as will help you create a substantial article base which would in turn bring you high quality targeted traffic.
As mentioned above to be successful in this pursuit you need to repeat these steps as many times as possible and write as many articles as possible related to your business service or product.
Remember; don't expect things to happen all of a sudden, a formalized, proper and dedicated approach would surely ensure that your efforts are paid off.
The best thing about this process is that you get traffic month after month repeatedly with just one stretch of work.
A few list of sites you can submit your articles to:
ezinearticles.com, buzzle.com, tunearticles.com, articlesbase.com e.t.c.
Make sure, you change your article just a bit for each article submission site.
So, your article would be different for each site and your chances of one of them getting ranked would be higher.
So if you've got BIG ambitions, but a very small budget, read on as we get to work!
Press Releases are Priceless
If you aren't writing press releases, you are leaving a ton of free publicity on the table on a daily basis.
What do YOU have going on that worthy of submitting a free press release?
Anything you want.
Most online directories that accept free submissions WILL reprint your release if you have something topical to say, and the EASIEST way to do that is simply tie something you are doing with a newsworthy event. How about a Halloween oriented promotion?
Or a McCain/Obama debate deal? Who cares - if you can say something entertaining, and incorporate your own personality with a promotion, you WILL get good coverage via a free press release. e.g http://www.ibosocial.com/Ayojideonline or http://apsense.cc/fcbb16
(and great search engine placement to boot if you use your keywords well!)
Article Marketing is Easy Advertising for Years To Come
Researching keywords
It is very important to know which keywords would aid you in your quest and prove to be the most effective ones. Researching keywords is not as difficult as it earlier used to be.
If the title of this article says Free Targeted Traffic then I won't tell you about word tracker (paid keyword researcher tool) instead I would like to talk about free options.
use Google Adwords Tool (https://adwords.google.com/select/KeywordToolExternal), a nifty tool that lets you see how many people search for your keyword on a monthly basis.
Another tool can be found at http://www.spacky.com. Dumb name... really but an awesome tool (somehow their slogan says the same).
The spacky tool lets you see how many people search for a particular keyword on Yahoo, Google or Microsoft Network.
If this tool is used in conjunction with the Google Adwords Tool, you have your keyword research done.
Creating an effective article title
After you have researched your keywords, you need to form an effective catchy title which would include the keywords.
Make sure you don't get over enthusiastic and create an all keyword title.
Try to be rational in your approach.
Writing your article
This is the most important aspect of the traffic building process, so you would need to be very careful on this.
So, you have the right keywords, you have the right title and now it's time to write the right article.
To write an effective article, make sure what your title says is reflected in your article, make sure you cover all your primary keywords and try to add related ones too.
This would ensure you pass Google's Latent Semantic Indexing (LSI) technology.
Now, the most important thing you should keep in mind is that you need to be very professional while writing your article.
Try to write in a way that is easily understood by readers and would influence them into clicking your link whilst trying to maintain the quality of writing.
You need to actually guide them about the title you have prepared rather than keeping just selling in mind. If you are successful with this, 90% of your job is done.
Submitting your article
Be warned about automated submission tools. These tools would provide a dirty way for you to provide your article to thousands of article directory based websites but it won't give you the natural credibility of creating your own account and submitting manually.
You get the picture - create an author account, select proper category for your article, paste your article and submit it - totally manually.
If you have an account you can always return back and submit more articles.
This would give you more credibility through the website's perspective as well as will help you create a substantial article base which would in turn bring you high quality targeted traffic.
As mentioned above to be successful in this pursuit you need to repeat these steps as many times as possible and write as many articles as possible related to your business service or product.
Remember; don't expect things to happen all of a sudden, a formalized, proper and dedicated approach would surely ensure that your efforts are paid off.
The best thing about this process is that you get traffic month after month repeatedly with just one stretch of work.
A few list of sites you can submit your articles to:
ezinearticles.com, buzzle.com, tunearticles.com, articlesbase.com e.t.c.
Make sure, you change your article just a bit for each article submission site.
So, your article would be different for each site and your chances of one of them getting ranked would be higher.
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