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Thursday, August 6, 2015

How To Select And Price Jewelry Wholesale

Selecting jewelry isn’t hard, when you can see it and touch it. However when you purchase jewelry wholesale, you often won’t have this opportunity before making a purchase, since most of these purchases are made online.

 This makes the selection process a bit harder.

Start by reading all of the information that is supplied. Make sure that words like ‘gold plated’ or ‘faux’ are not used if you are looking for genuine pieces.

Contact the company and ask for more information if you are unsure about anything that  you are reading as well.

 Make sure you are getting wholesale prices. Look for similar pieces at the online jewelry stores, or even at your local jewelry stores, and compare the prices. The wholesale price should be much lower.

Also check the refund and exchange policy of the business you are planning to purchase from. Make sure that there is a ‘no questions asked’ money back guarantee, or the offer of a 100% refund if you are not satisfied.

If there is no refund policy, there should be no deal! You can find other jewelry wholesale from companies that do offer refunds and exchanges.


How to Price Your Jewelry Wholesale

Pricing is an issue that many people in the jewelry business often worry about. However, there is a  method that you can easily use, whether you  purchase jewelry wholesale or make your own jewelry. Pricing is very important.

 You don’t want  to charge too much, because you won’t sell anything. On the other hand, you want to make
sure that you charge enough to make a profit.

If you purchase your jewelry at wholesale prices, a markup of 15% to 30% is usual, and people will pay
these prices.

 In the grand scheme of things, apply the 30% markup, and make that the ‘regular’ price.
When you need to move merchandise hold a sale, and use the 15% markup price as the sale price.

If you make your own jewelry, determine the total cost of the piece, including the cost of supplies, shipping, warehousing and packaging, then apply a 15% markup.

With the 15% markup, your jewelry will be priced at the wholesale price. If you sell the  jewelry to the general public yourself, as opposed to selling it to retailers, apply the retail price, which in this case would be about 45% above your costs.

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